Cookie Policy
Last Updated: May 2026
1. What Are Cookies
Cookies are small text files stored on your device when you visit a website. They help the site remember your actions and preferences over time.
2. How We Use Cookies
Essential: required for authentication, session management, and preferences. These cannot be turned off.
Analytics: help us understand usage patterns and feature engagement so we can improve the platform.
Marketing: support ad targeting on the live channel and partner tracking.
3. Cookies We Use
| Cookie Name | Type | Purpose | Duration |
|---|---|---|---|
| sb-access-token | Essential | Authentication session. | 1 hour |
| sb-refresh-token | Essential | Session refresh. | 30 days |
| cookie_consent | Essential | Stores your cookie preferences. | 1 year |
| itv:preview-muted | Essential | Remembers hero/preview mute state for this session. | Session |
| _ga | Analytics | Distinguishes unique users for analytics. | 2 years |
| _ga_* | Analytics | Persists analytics session state. | 2 years |
| __gads | Advertising | Google AdSense ad selection and frequency capping. | 13 months |
| __gpi | Advertising | Google Publisher Tag personalization. | 13 months |
| IDE | Advertising | Google IMA SDK ad targeting on the live channel. | 1 year |
| mt_session | Advertising | AWS MediaTailor session for server-side ad insertion. | Session |
4. Third-Party Cookies
Some cookies are set by third-party services we use, including Mux (video playback), Google (IMA SDK for ads), and AWS MediaTailor (server-side ad insertion). These providers have their own privacy practices.
5. Managing Your Preferences
You can update your cookie preferences at any time. Use the button below to re-open the consent banner.
6. Contact
Questions? Email contact@injectors.tv.